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Risk Issues and Crisis Management:
A Casebook of Best Practice

Mike Regester and Judy Larkin

Risk Issues and Crisis Management has become essential reading for anyone interested in reputation management. This 3rd edition, published in March 2005, documents a number of recent, high-profile case studies including Coca-Cola's UK withdrawal of Dasani and the travel industry's response to the Asian Tsunami. Drawing on the authors' considerable experience of working alongside senior management teams of many international organisations it assess the lessons - both positive and negative - to be learnt from each.

 

For more details please contact us at info@imm.org.my